AVALIAÇÃO DO CONTEÚDO ODONTOLÓGICO NA PLATAFORMA DIGITAL YOUTUBE

• DOI: 10.22533/at.ed.26519290329

• Palavras-chave: vídeos, youtube, odontologia

• Keywords: Videos, youtube, dentistry

• Abstract:

  The aim of this study was to

  evaluate the number of videos on Dentistry

  available on YouTube® according to the dental

  specialties. To do so, a survey of the videos

  on the platform was carried out according to

  the following criteria: the search covered 22

  specialties; language in Portuguese and for

  each specialty were considered the 5 videos

  with the greatest number of visualization. The descriptive analysis was performed

  according to the following variables: number of videos found; visualization; likes;

  unmarked and registered in the channel. The results showed that the specialties of

  Orthodontics (43,100), Dental Prosthesis (31,700), Pediatric Dentistry (22,300),

  Stomatology (22,200), and Endodontics (18,500) were the most found videos on

  the platform respectively. The videos with the highest number of visualization were:

  Dental Health in Collective Health (2,168,659), Endodontics (1,957,568), Orthodontics

  (1,093,265), Dental Prosthesis (905,348) and Periodontics (240,732). The most

  tanned were: Endontontia (31,000), Orthodontics (8,300), Dental Prosthesis (8,100),

  Dentistry in Collective Health (5,000) and Implantodontia (1,600). On the other hand,

  the most untanned videos were: Dentistry in Collective Health (1,400), Endontontia

  (957), Prosthodontics (487), Orthodontics (404) and Surgery (124). The videos with the

  highest number of entries were: Implantation (153,902), Endodontics (153,896), Dental

  Radiology and Imaging (147,714), Periodontics (35,901) and Temporal Mandibular

  Dysfunction and Orofacial Pain (35,897). We can conclude that the dental content on

  the platform covers all odontological specialties, but the distribution in terms of access

  is very heterogeneous.

• Número de páginas: 15