‘Steuben’ grape: Production characteristics, quality, and market potential

• DOI: https://doi.org/10.22533/at.ed.231142514041

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• Abstract: The ‘Steuben’ grape is a hybrid cultivar resulting from the cross between ‘Wayne’ and ‘Sheridan’, notable for its versatility and resilience. Originating in the United States, this variety demonstrates good adaptability to diverse climatic conditions and is cultivated for both fresh consumption and processing. Its sweet flavor, bluish-purple coloration, and disease resistance make it an attractive option for both growers and consumers. With a phenological cycle typical of Vitis labrusca cultivars, ‘Steuben’ exhibits moderate yield potential, producing medium to large clusters with firm berries—attributes that favor its commercial appeal. In addition, its fruits exhibit high sugar content and balanced acidity, which contribute to its sensory quality and make the variety suitable for juice and table wine production. The market potential of the ‘Steuben’ grape is promising, particularly in light of the growing demand for natural and sustainable products. Its resistance to diseases reduces the need for chemical inputs, supporting more ecologically sound viticultural practices. Moreover, its antioxidant properties and distinctive flavor expand marketing opportunities for both fresh consumption and industrial processing. The development of Brazilian viticulture could benefit from the introduction of new cultivars such as ‘Steuben’, increasing productive diversity and adding value to the sector. Its cultivation represents a viable alternative for growers seeking high-quality, resilient fruit with strong market acceptance. The rising interest in healthy and functional foods further reinforces its potential across multiple consumer niches, thereby enhancing the competitiveness of national grape production.