SIGNIFICANT FACTORS IN THE TECHNOLOGICAL PROFILE OF INNOVATIVE COMPANIES IN THE RETURN OF CAPITAL IN TECHNOLOGICAL INNOVATION

• DOI: 10.22533/at.ed.9181830112

• Palavras-chave: ATENA

• Keywords: Return of the capital employed in innovation, technological profile, open innovation, design of experiments.

• Abstract:

  Aim to analyze the significance

  of factors of technological profile in innovative

  companies that contribute to the return of capital

  in innovation (ROEI). The method used was

  design of experiments, by the structure of nonbalanced

  factorial design. The field research

  was done with seventy companies. The main

  return of the capital applied in innovation,

  should support the open innovation system, and

  exclusively systematic studies of ideas for new

  products.

• Número de páginas: 15