A IMPORTÂNCIA DA CONTABILIDADE GERENCIAL COMO INSTRUMENTO DE APOIO À TOMADA DE DECISÃO NAS MICRO E PEQUENAS EMPRESAS
A IMPORTÂNCIA DA CONTABILIDADE GERENCIAL COMO INSTRUMENTO DE APOIO À TOMADA DE DECISÃO NAS MICRO E PEQUENAS EMPRESAS
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DOI: https://doi.org/10.22533/at.ed.149112522048
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Palavras-chave: Contabilidade Gerencial. Tomada de Decisão. Micro e Pequenas Empresas. Contabilidade 4.0. Gestão Empresarial.
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Keywords: Managerial Accounting. Decision-Making. Micro and Small Enterprises. Accounting 4.0. Business Management.
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Abstract: This study aimed to analyze the importance of managerial accounting in the decision-making process, with a focus on micro and small enterprises (MSEs), highlighting the impact of Accounting 4.0 on business management. The research was developed through a bibliographic review, based on contemporary authors in the accounting field and recent studies on technological innovation. It was observed that, although MSEs recognize the relevance of accounting information, the practical application of managerial tools remains limited, mainly due to the lack of technical knowledge and the restricted view of accounting as a mere tax obligation. It was emphasized that managerial accounting, by providing strategic and customized data, significantly contributes to organizational planning, control, and performance assessment. It was also found that the adoption of digital technologies has enhanced the analytical capacity of accounting professionals, repositioning them as internal consultants able to collaborate with more assertive and sustainable decisions. It is concluded that the strengthening of managerial accounting usage depends on the training of managers and the integration between accountants and administrators, promoting a data-driven organizational culture.
- Paulo Magno de Souza Ferreira
- Dyego Penna Carvalho
- Osvaldo Daniel Dos Santos Pinheiro
- Sabrina Pereira Uliana Pianzoli