Perspectives from higher education at the Autonomous University of Nayarit: Technological skills as a key factor for employability in Tourism and Gastronomy.

• DOI: https://doi.org/10.22533/at.ed.5585132516122

• Palavras-chave: Technological skills, Excel, tourism, gastronomy, employability, higher education, digital transformation, process systematization

• Keywords: Technological skills, Excel, tourism, gastronomy, employability, higher education, digital transformation, process systematization

• Abstract:

  This study shows that technological skills are a critical factor for the employability of students in the Tourism and Gastronomy degree program at the Autonomous University of Nayarit (UAN). With a focus on Microsoft Excel proficiency, it analyzes how these digital skills strengthen professional profiles and increase competitiveness in a tourism and gastronomy market undergoing digital transformation.
  An initial assessment showed that 70% of students felt insufficiently prepared for the technological challenges of their sector. In response, specialized workshops tailored to the needs of each area were designed and implemented. The results underscore the urgency of integrating digital training into the academic curriculum. The study concludes with a proposal for concrete strategies to maximize these skills, demonstrating their fundamental role in improving job opportunities and the strategic positioning of graduates in the sector.