Overview of entrepreneurship and management of family businesses (MSMEs) in Nayarit.

• DOI: https://doi.org/10.22533/at.ed.21651125190814

• Palavras-chave: management, entrepreneurship, micro, small and medium-sized enterprises (MSMEs), family businesses.

• Keywords: management, entrepreneurship, micro, small and medium-sized enterprises (MSMEs), family businesses.

• Abstract:

  The objective of this study is to analyze the implications of entrepreneurship and management of micro, small, and medium-sized family businesses in Nayarit. Documentary and descriptive research was used as the basis for the study. Case studies were used for data collection, with an emphasis on field research. The information was obtained from a survey of a sample of 32 family businesses in the capital, some localities, and municipalities in the state, showing results and conclusions that reveal the landscape of these businesses.