CASE STUDY OF COMMUNICATIONS MANAGEMENT IN A REAL ESTATE CONSTRUCTION COMPANY IN SOUTHEAST MEXICO

• DOI: DOI 10.22533/at.ed.31731623110510

• Palavras-chave: communication, business, project management, construction.

• Keywords: communication, business, project management, construction.

• Abstract:

  Construction is an industry that is developed based on projects, which favors the interaction of people who, in general, do not know each other and who work as a team for a short period of time; This temporal dimension hinders the phenomenon of communication, which is already complex due to the use of technical language, cultural differences and noise. All of the above results in job stress, information overlaps, poor employment relationships, and decreased productivity. The objective of this study was to evaluate the communication within a leading real estate construction company in the southeast of Mexico, to identify opportunities for improvement. Communication was observed in the context of eight processes that include design, construction, and cost control activities; The general perception of the employees in relation to the internal communication of the organization was also evaluated. It was concluded that the barriers to communication is the dimension in which the company must start working to improve its operations and that it must also review its organization and prepare the operations and procedures manual to standardize them and improve their efficiency.