FEMALE ENTREPRENEURSHIP: AN APPROACH TO THE PROBLEMS AND NEEDS IN THE MUNICIPALITY OF TEXCOCO, STATE OF MEXICO
FEMALE ENTREPRENEURSHIP: AN APPROACH TO THE PROBLEMS AND NEEDS IN THE MUNICIPALITY OF TEXCOCO, STATE OF MEXICO
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DOI: https://doi.org/10.22533/at.ed.216452426023
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Palavras-chave: Emprendimiento, Mujeres, Necesidades, Perspectiva de género
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Keywords: Entrepreneurship, Women, Needs, Gender Perspective
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Abstract:
This work is an exploratory research, with the objective of having an approach to the needs and problems faced by women who start a business in the Municipality of Texcoco, State of Mexico. A literature survey was carried out to have an approach to the problem and to know the situation of women entrepreneurs. Likewise, 50 surveys were administered to women from the United Women of Texcoco group, through targeted sampling. It is concluded that women have a great need to develop knowledge and capabilities of leadership, personnel management, decision making, management skills, as well as accounting knowledge.
- Rebeca Teja Gutiérrez
- López Lira Nidia.
- Loera Suárez Verónica.