DIAGNOSIS AND CARE OF BUSINESS ADMINISTRATIVE NEEDS IN SERVICE AND TRADE COMPANIES IN THE SAN MARTÍN TEXMELUCAN REGION IN THE STATE OF PUEBLA, MEXICO
El cambio en la dinámica empresarial mundial, se modificó de forma
acelerada a causa de una pandemia en salud, la cual afecto (principalmente de
forma negativa) a las Micro y Pequeñas Empresas mexicanas, las que son
dirigidas por sus propietarios, personas con mucho deseo de crecimiento, pero
sin el conocimiento científico-tecnológico en áreas de negocios, con lo cual se
enfrentan a diversos problemas, al tomar decisiones de forma empírica, es
decir, a prueba y error; lo anterior, es un aspecto muy distinto al que viven las
grandes empresas, mismas que no son lideradas por sus propietarios, sino por
profesionales capacitados para tomar decisiones, y que deben rendir cuentas a
sus jefes. Por lo antes expuesto, es importante, conocer más factores que
permitan fortalecer al desarrollo de las MiPyMEs.
El impacto de las MiPyMEs en la sociedad es muy grande, porque son las que
generan mayor cantidad de empleos al ser de acuerdo a datos oficiales,
superior al 97% su aporte impactando social y económicamente para el
sostenimiento de las familias.
DIAGNOSIS AND CARE OF BUSINESS ADMINISTRATIVE NEEDS IN SERVICE AND TRADE COMPANIES IN THE SAN MARTÍN TEXMELUCAN REGION IN THE STATE OF PUEBLA, MEXICO
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DOI: 10.22533/at.ed.2163182331078
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Palavras-chave: Gestión empresarial, emprendedurismo, reactivación económica.
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Keywords: Business management, entrepreneurship, economic recovery.
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Abstract:
The change in the global business dynamics, was modified in an accelerated way due to a health pandemic, which affected (mainly negatively) the Mexican Micro and Small Companies, which are directed by their owners, people with a great desire for growth, but without scientific-technological knowledge in business areas, with which they face various problems, when making decisions empirically, that is, trial and error; This is a very different aspect from that experienced by large companies, which are not led by their owners, but by professionals trained to make decisions, and who must be accountable to their bosses. Due to the above, it is important to know more factors that allow strengthening the development of MiPyMEs.
The impact of MiPyMEs on society is very large, because they are the ones that generate the greatest number of jobs, as their contribution, according to official data, exceeds 97%, impacting socially and economically for the support of families.
- Luis Ernesto Irigoyen Arroyo
