CHALLENGES TO LEAD GENERATION Z IN THE CORPORATE ENVIRONMENT

• DOI: 10.22533/at.ed.216252217038

• Palavras-chave: Generation Z. Leadership. Organization.

• Keywords: Generation Z. Leadership. Organization.

• Abstract:

  This article addresses the challenge to lead generation Z in the corporate environment, challenges faced by organizations that receive young people named by some authors as “digital natives”, live accelerated with the pace of many tasks done at the same time. The objective of the study is to know the characteristics of Generation Z and how the leadership is dealing with these professionals, what is the leadership esteem that these professionals of Generation Z expect to find in the institutions. This study is characterized by a bibliographic analysis, through the re-reading of some perspectives on the subject, such as the concept of generation, definition of the time line of generations, the role of the leader in the work group and the strategies to manage the different professionals of the generations within the work environment. The article concludes that a good strategy to lead generation Z is the use of emotional intelligence techniques, building a mental model of growth for a constant improvement of the relationships between leaders and followers.

   

• Número de páginas: 12